We were delighted to join Caroline Idiens on Instagram Live earlier today to explore the science behind collagen supplementation.
From the challenges of traditional powders and liquids to how targeted delivery supports consistent absorption and measurable results, we discussed evidence-based approaches to skin health and whole-body wellness - cutting through common myths to focus on what the science actually shows.
Below are some of the key questions we covered during the session.
What is collagen and what does it do?
Collagen is the body’s main structural protein. Think of it as the scaffolding that provides strength and structure to skin, joints, muscles, bones, hair, nails, and connective tissue. Every cell and tissue in the body relies on this collagen framework for support.
From around the age of 25, collagen production becomes less efficient - not because the body stops making it altogether, but because its ability to correctly join amino acids into functional collagen peptides declines. This efficiency reduces by roughly 1% per year, which is why both visible and functional changes begin to appear over time.
When and how should I take collagen? How much should I take?
The amount you take is far less important than how much your body actually absorbs. Large doses (for example, 10g) are a red herring if the collagen is broken down in the stomach before it can be used.
The stomach is extremely effective at digesting proteins into individual amino acids. What matters is delivering intact, bioactive collagen peptides to the small intestine, where absorption takes place. Consistent daily intake of a protected, well-formulated collagen is key - absorption, not dose size, drives results.
What are the key benefits?
Collagen supports the body’s structural framework.
It helps maintain skin structure, hair and nail strength, and connective tissue integrity. In the case of Ingenious Active, it also supports muscle endurance and recovery.
Is there science to prove it works?
Collagen+ is the first collagen-based supplement to undergo an independent clinical trial. This gold-standard dermatological study was double-blind and placebo-controlled, comparing visible outcomes in people taking Ingenious versus those who were not.
The results showed measurable improvements in skin structure, as well as hair and nail strength. Our patented capsule technology protects collagen peptides until they reach the small intestine, helping to ensure efficient absorption and consistent results.
Which is better: marine or bovine collagen? And what is hyaluronic acid?
Ingenious uses marine collagen because it has been shown to be more bioactive and is typically cleaner. Our marine collagen is sourced from fish skin and scales from purpose-bred fish, rather than food-industry by-products, allowing for greater control over purity and quality.
Hyaluronic acid (HA) works alongside collagen. Collagen forms a grid-like scaffold within the skin and connective tissue, while HA acts like a molecular sponge - capable of holding up to 5,000 times its weight in water. HA hydrates and fills the collagen framework, supporting structure, resilience, and skin function.
What makes Ingenious different? And what’s the difference between Collagen+ and Active?
Ingenious is built around targeted delivery, absorption, and clinical validation.
Collagen+ is designed to support skin, hair, nails, and connective tissue health.
Ingenious Active is formulated for people who exercise regularly. It includes everything in Collagen+, plus additional actives shown to support muscle function and recovery. Clinical data demonstrated improvements in muscle endurance of up to 20%, increased energy production by up to 42%, and reduced muscle damage by up to 69%.
Does collagen support perimenopause? Does it affect HRT?
During perimenopause, collagen decline accelerates due to hormonal changes, particularly reduced oestrogen. Supporting collagen availability can help maintain skin structure, joint comfort, and connective tissue integrity during this transition.
Ingenious collagen does not interfere with HRT. It works via structural and nutritional pathways rather than hormonal ones, and can be taken alongside HRT as part of a broader support approach.
I’m taking creatine and other supplements - do I still need collagen?
Creatine supports muscle power and performance by increasing energy availability. Collagen supports the structural tissues that muscles attach to - including tendons, ligaments, joints, and connective tissue.
They perform different roles and can be complementary. Collagen is best taken daily at a consistent time, while creatine timing is usually linked to training. There’s no conflict in taking both.
Are tablets or powders better?
If collagen peptides aren’t protected, they’re broken down by stomach acid and enzymes such as pepsin before they can be absorbed intact. Powders and liquids can’t reliably deliver consistent, bioactive peptides to the small intestine.
Ingenious uses patented capsule technology designed to protect collagen peptides until they reach the small intestine - where around 99% of nutrient absorption occurs. Powders and liquids also require preservatives, thickeners, sweeteners, and flavourings, making them more ultra-processed by nature.
With so many brands available, what should we look for?
Look for:
-
Clinically tested formulas, not just individual ingredients
-
Clearly identified collagen peptide sources
-
Delivery systems designed for absorption, not dose size
-
Minimal excipients and no unnecessary flavourings or fillers
-
Transparency around sourcing and manufacturing standards
Collagen isn’t about hype - it’s about formulation, delivery, and evidence.
If you missed the Live, you can catch the full Q&A with Caroline and Pupinder by following the link here.